Brand focus: Richell Japan
When choosing baby products, a lot of new parents feel overwhelmed, as it is probably their first time shopping for babies! Many of us ended up buying anything that appears at the top of Amazon searches, or overpriced items from the high street. However, when you look deeper, there are lots of high-quality brands out there to discover.
So, today we are going to talk about Richell, a world renowned Japanese brand manufacturing and distributing plastic baby, pet, housewares, healthcare products and more. This brand is quite new to the Europe & UK market, but their products are really worth knowing about.
More about Richell Japan
Richell is one of the first companies in the world to establish plastic molding technology and high quality printing on plastic. They first specialized in manufacturing children’s tableware. Since than, Richell has been a number one brand in Japan to manufacture well-designed household items that go beyond plastics including metal and wood.
Richell’s company mission is to ‘Provide the world with products that make our customers happy’ with good design, quality and ease of use. Now, Richell’s products have been made available worldwide including China, South Korea, Thailand, United States and more.
Richell’s baby products are manufactured at high quality and efficiency through their extensive training in manufacturing technology, facility management and quality control. They have acquired ISO9001 certification and are focusing on strengthening their management capabilities in quality control.
Richell has an extensive range of baby products, from breastfeeding, teethers, bath equipment, baby food cooking, baby gate, stroller, storage, toy/ playground equipment, safety to small appliances. They are very diversified in their manufacturing technology, and yet so focused on developing greater and new designs for parents and babies.
As the first UK e-commerce platform to provide direct distribution of Richell baby products, we are sure that the products will enrich so many parents in the UK, and give a smile to the families. We also aim to bring in more premium brands to bring the best selection of baby products to our customers.
Shop now to find your new favorite items from Richell!
